000 00393 a2200145 4500
005 20250527101413.0
020 _a0-13-557967-8
082 _a658.8 KOT
100 _aKOTLER, P
245 _aMarketing Management: Analysis, Planning and Control
250 _a3rd Ed.
260 _aLondon,
_bPrenticae Hall,
_c1976.
300 _axi, 529p.: ill.; figure, table.
_bIndex.
_c23cm.
942 _2ddc
_cBKS
999 _c2726
_d2726