000 00519 a2200169 4500
005 20250527105739.0
020 _a978-0-07-338096-4
082 _a658.8 PET
100 _aPETER, J . P.
245 _aA Preface to Marketing Management
250 _a11th Ed.
260 _aNew York,
_bMcgraw- Hill Irwin,
_c2008.
300 _axiv, 252p.: Ill.; figures.
_bBibliographical references & Index
_c25cm.
700 _aDONNELLY, J.
856 _yAccess Online Book
_fMarketing Management
_dwww.mhhe.com
942 _2ddc
_cBKS
999 _c2731
_d2731