000 00539 a2200169 4500
005 20250527131653.0
020 _a978 0-07-097425-8
082 _a658.8 PER
100 _aPERREAULT, W. D.
245 _aBasic Marketing : A Global-Managerial Approach.
250 _a12th Ed
260 _aNew York,
_bMcGraw-Hill.
_c2007.
300 _axxv,630p.: ill.; picture
_bGlossary & Index
_c28cm.
700 _aMcCARTHY, E. J. & MEREDITH, L. & RICKER, L.
856 _yAccess Online Book
_fMarketing
_dwww.mcgrawhill.ca/olc/perrealt
942 _2ddc
_cBKS
999 _c2738
_d2738