| 000 | 00524 a2200169 4500 | ||
|---|---|---|---|
| 005 | 20250613095912.0 | ||
| 020 | _a0-07-253909-7 | ||
| 082 | _aLECT 658.8 BEA | ||
| 100 | _aBEARDEN, W. O. | ||
| 245 | _aMarketing : Principles & Perspectives. | ||
| 250 | _a4th Ed. | ||
| 260 |
_aNew York, _bMcGraw-Hill, _c2004. |
||
| 300 |
_axl, 596p.: ill.; figure, picture, table _bGlossary & Index _c27cm. |
||
| 700 | _aINGRAM, T. N. & LaFORGE, R. W. | ||
| 856 |
_yAccess Online Book _fMarketing _dwww.mhhe.com/bearden04 |
||
| 942 |
_2ddc _cBKS |
||
| 999 |
_c3964 _d3964 |
||