000 00437 a2200169 4500
005 20250616113412.0
020 _a0-07-366031-0
082 _a658.8 ETZ
100 _aETZEL, J. M.
245 _aMarketing
250 _a12th Ed.
260 _aBoston
_bMcGraw-Hill Irwin
_c2001.
300 _axxii, 674p.:ill.;diagrams, pictures
_bGlossary and Index
_c28cm
700 _aBruce J. Walker
700 _aWilliam J. stanton
942 _2ddc
_cBKS
999 _c4112
_d4112