000 00467 a2200157 4500
005 20250616114755.0
020 _a0-07-289482-2
082 _a658.8 PER
100 _aPERREAULT,W.D
245 _aEssentials of Marketing: A Global-Managerial Approach
250 _a8th Ed.
260 _aNewYork,
_bMcGraw-Hill/Irwin,
_c2000.
300 _axxvii,592p.:ill.;figures,pictures
_bBibliography, Glossary and Index
_c27.5cm
700 _aMcCarthy, Jerome E.
942 _2ddc
_cBKS
999 _c4118
_d4118