000 00474 a2200157 4500
005 20250617061501.0
020 _a978-0-367-44475-4
082 _a658.872 CHA
100 _aCHAFFEY, D.
245 _aDigital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing
250 _a6th Ed.
260 _aLondon
_bRoutledge
_c2023.
300 _axxxvii,638p.:ill.;diagrams, pictures, tables
_bGlossary and Index
_c24cm
700 _aPR Smith
942 _2ddc
_cBKS
999 _c4177
_d4177