000 00404 a2200157 4500
005 20250819075748.0
020 _a978-1-292-40481-7
082 _a658.8 KOT
100 _aKOTLER, P.
245 _aMarketing management
250 _a16th Ed
260 _aLondon
_bPearson
_c2022
300 _a605p.: ill
_bNotes, Glossary, Index
_c27cm
700 _aKevin Lane Keller & Alexander Chernev
942 _2ddc
_cBKS
999 _c6772
_d6772