Services Marketing: Integrating Customer Focus Across the Firm.
ZEITHAML, V. A.
Services Marketing: Integrating Customer Focus Across the Firm. - 6th Ed. - New York, McGraw - Hill, 2013. - xxvii, 642p.: ill.; figure, picture, table Index 25cm.
978-007-108696-7
658.8 ZEI
Services Marketing: Integrating Customer Focus Across the Firm. - 6th Ed. - New York, McGraw - Hill, 2013. - xxvii, 642p.: ill.; figure, picture, table Index 25cm.
978-007-108696-7
658.8 ZEI