Advertising, Promotion and Aspects of Intergrated Marketing Communication
SHIMP, T.
Advertising, Promotion and Aspects of Intergrated Marketing Communication - India, Cengage, 2013 - xxi,714p.; ill.; picture Index 27cm
978-81-315-2824-2
658.8 SHI
Advertising, Promotion and Aspects of Intergrated Marketing Communication - India, Cengage, 2013 - xxi,714p.; ill.; picture Index 27cm
978-81-315-2824-2
658.8 SHI