Strategic marketing (Record no. 3273)
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| 005 - DATE AND TIME OF LATEST TRANSACTION | |
|---|---|
| control field | 20250606082608.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0-07-068260-3 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | LECT 658.8 CRA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author name | CRAVENS, D. W. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi, |
| Name of publisher, distributor, etc. | Tata McGraw hill education private Ltd., |
| Date of publication, distribution, etc. | 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 726p.: ill.; chart, figure, graph, map, picture, table. |
| Other physical details | Index, |
| Dimensions | 26cm. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Other authors/Editors | PIERCY, N. F. |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Link text | Access online book |
| Electronic name | Strategic marketing |
| Path | www.tatamcgrawhill.com |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Date last seen | Total checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 06/06/2025 | LECT 658.8 CRA | 00000011230 | 126000.00 | 06/06/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 04/27/2012 | 42000.00 | |||||
| 06/06/2025 | LECT 658.8 CRA | 00000011231 | 126000.00 | 06/06/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 04/27/2012 | 42000.00 | |||||
| 06/06/2025 | LECT 658.8 CRA | 00000011232 | 126000.00 | 06/06/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 04/27/2012 | 42000.00 | |||||
| 06/06/2025 | LECT 658.8 CRA | 00000011233 | 126000.00 | 06/06/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 04/27/2012 | 42000.00 | |||||
| 06/06/2025 | LECT 658.8 CRA | 00000011234 | 126000.00 | 06/06/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 04/27/2012 | 42000.00 | |||||
| 06/06/2025 | LECT 658.8 CRA | 00000011235 | 126000.00 | 06/06/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 04/27/2012 | 42000.00 |