The Brand Marketing Book: Creating, Managing and Extending the Value of Your Brand (Record no. 329)
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| 005 - DATE AND TIME OF LATEST TRANSACTION | |
|---|---|
| control field | 20250630090705.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-8442-2257-7 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author name | MARCONI, J. |
| 245 ## - TITLE STATEMENT | |
| Title | The Brand Marketing Book: Creating, Managing and Extending the Value of Your Brand |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chicago, |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 247p.: ill.; picture, |
| Other physical details | Bibliography, reference & index |
| Dimensions | 23cm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Date last seen | Total checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 06/29/2025 | 658MAR | DOM0004122 | 120000.00 | 06/29/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2005 | 40000.00 | |||||
| 06/29/2025 | 658MAR | DOM0004121 | 120000.00 | 06/29/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2005 | 40000.00 | |||||
| 06/29/2025 | 658MAR | DOM0003911 | 120000.00 | 06/29/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2005 | 40000.00 | |||||
| 06/30/2025 | 658.8'27(dc21) MAR | DOM0004499 | 120000.00 | 06/30/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2025 | 40000.00 | |||||
| 03/11/2025 | 658.827 MAR | 0000001365 | 120000.00 | 03/11/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 03/11/2025 | 40000.00 | |||||
| 03/11/2025 | 658.827 MAR | 0000001366 | 120000.00 | 03/11/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 03/11/2025 | 40000.00 | |||||
| 03/11/2025 | 658.827 MAR | 0000001367 | 120000.00 | 03/11/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 03/11/2025 | 40000.00 | |||||
| 03/11/2025 | 658.827 MAR | 0000001368 | 120000.00 | 03/11/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 03/11/2025 | 40000.00 | |||||
| 03/11/2025 | 658.827 MAR | 0000001369 | 120000.00 | 03/11/2025 | Books | Dewey Decimal Classification | College of Business Education Main Library | College of Business Education Main Library | General Collection | 03/11/2025 | 40000.00 |