Global Marketing, (Record no. 6461)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250630074332.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-03-010649-4
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 CZI
100 ## - MAIN ENTRY--PERSONAL NAME
Author name CZINKOTA, M.R.
245 ## - TITLE STATEMENT
Title Global Marketing,
250 ## - EDITION STATEMENT
Edition statement 2nd Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York,
Name of publisher, distributor, etc. The Dryden Press Harcourt Brace College Publishers,
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent xxv;648p: Ill;Figure, Picture,Table,
Other physical details Index,
Dimensions 26cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors RONKAINEN, I.A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
06/30/2025   658.848 CZI DOM0004485 120000.00 06/30/2025 Books   Dewey Decimal Classification       CBE Dodoma CBE Dodoma General Collection 04/26/2015 40000.00