Principles of Integrated Marketing Communications.

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Publication details: New York, Cambridge University Press, 2014.Description: xii, 401p.: ill.; picture, figure, table Index 25cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	College of Business Education Main Library General Collection	658.802 ANG (Browse shelf(Opens below))	Available	000000729
Books	College of Business Education Main Library General Collection	658.802 ANG (Browse shelf(Opens below))	Available	000000730
Books	College of Business Education Main Library General Collection	658.802 ANG (Browse shelf(Opens below))	Available	000000731
Books	College of Business Education Main Library Special Reserve Collection	658.802 ANG (Browse shelf(Opens below))	Available	000000732

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Previous	658.8 ZEI Services Marketing: Integrating Customer Focus Across the Firm.	658.8 ZEI Services Marketing: Integrating Customer Focus Across the Firm.	658.8 ZOB Marketing Management.	658.802 ANG Principles of Integrated Marketing Communications.	658.802 ANG Principles of Integrated Marketing Communications.	658.802 ANG Principles of Integrated Marketing Communications.	658.802 CAR Beyond Negotiation: Redeeming Customer -Supplier Relationships.	Next

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