Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Publication details: Boston, Pearson Education Ltd , 2013.Edition: 4th EdDescription: 590p.: ill.; figure, picture, index, 27cmISBN:- 978-0-273-77941-4
- 135.3 KEL
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CBE Mwanza General Collection | 135.3 KEL (Browse shelf(Opens below)) | Available | MZA0002727 | ||||||||||||||
Books
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CBE Mwanza General Collection | 135.3 KEL (Browse shelf(Opens below)) | Available | MZA0002728 |
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