Advertising and Promotion: An Integrated Marketing Communications Perspective

By:

BELCH,G.E

Contributor(s):

Belch,Michael A

Publication details: NewYork, McGraw-Hill/Irwin, 2004.Edition: 6th EdDescription: xxvi,779p.:ill.;figures, pictures Appendix, Bibliography, Glossary and Index 28.5cmISBN:

0-07-253676-4

DDC classification:

659.1 BEL

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings ( 2 )
Comments ( 0 )

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	CBE Dodoma General Collection				659.1 BEL (Browse shelf(Opens below))					Available			DOM0004458
	Books	CBE Mwanza General Collection				659.1 BEL (Browse shelf(Opens below))					Available			MZA0001177

Browsing CBE Mwanza shelves,Shelving location: General Collection Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.872 KIN Digital Marketing Strategy: An integrated Approach to Online Marketing.	658.872 KIN Digital Marketing Strategy: An integrated Approach to Online Marketing.	658.872 KIN Digital Marketing Strategy: An integrated Approach to Online Marketing.	659.1 BEL Advertising and Promotion: An Integrated Marketing Communications Perspective	659.1 JET Advertising Management	659.1 JET Advertising Management	659.1 JET Advertising Management	Next

There are no comments on this title.

to post a comment.