CBE | College of Business Education

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Principles of marketing / by Kotler, Philip. Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2006 . xx, 651, [94] p. : 29 cm. Date: 2006 Availability: No items available:

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Principles of marketing / by Kotler, Philip. Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008 . 1 vol. (various pagings) : , Accompanied by: Study guide / Tony L. Henthorne, Instructor's manual with Video guide / Andrew T. Norman and Test item file / Patrick McCaskey [and] John R. Brooks, Jr. 29 cm. Date: 2008 Availability: Items available: CBE DAR ES SALAAM (4), CBE DAR ES SALAAM (4),

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4.
Strategic marketing for nonprofit organizations / by Andreasen, Alan R., Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2003 . vii, 536 p : , Previous ed.: 1996. | Kotler's name appears first on the earlier edition. 25 cm. Date: 2003 Availability: Items available: CBE DAR ES SALAAM (1), CBE DAR ES SALAAM (4),

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5.
Marketing research / by Luck, David Johnston. Publication: Englewood Cliffs : Prentice-Hall International, 1987 . xvi, 683 p : 24 cm Date: 1987 Availability: No items available:

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Marketing management / by Kotler, Philip. Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2009 . 1 v. (various pagings) : 29 cm. Date: 2009 Availability: Items available: CBE DAR ES SALAAM (4),

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7.
Marketing management : analysis, planning, and control / by Kotler, Philip. Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1976 . xi, 529 p. : 25 cm. Date: 1976 Availability: Items available: CBE MBEYA (1),

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8.
A framework for marketing management / by Kotler, Philip. Publication: Boston : Prentice Hall, 2012 . xxiii, 332 p. : 24 cm. Date: 2012 Availability: Items available: CBE DAR ES SALAAM (1),

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9.
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Selected cases in marketing management by Faville, David E. Publication: Englewood Cliffs, N.J : Prentice-Hall, 1961 . 352 p. 24 cm Date: 1961 Availability: No items available:

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10.
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Marketing and public policy / by Grether, Ewald Theophilus, Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1966 . 120 p. ; , Includes index. 23 cm. Date: 1966 Availability: No items available:

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11.
Pricing decisions and marketing policy / by Palda, Kristian S. Publication: Englewood Cliffs, N.J : Prentice-Hall, 1971 . x, 116 p. 23 cm Date: 1971 Availability: No items available:

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12.
Marketing principles / by Nickels, William G. Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1982 . xxiii, 648 p. : 25 cm. Date: 1982 Availability: Items available: CBE DAR ES SALAAM (1),

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13.
Principles of marketing / by Kotler, Philip. Publication: Upper Saddle River, N.J. : Prentice Hall, 2001 . xxxi, 785, [53] p. : 28 cm. + Date: 2001 Availability: Items available: CBE DAR ES SALAAM (1), CBE DAR ES SALAAM (1),

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14.
Marketing / by Rosenberg, Larry J. Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1977 . xvi, 684 p. : 25 cm. Date: 1977 Availability: Items available: CBE DAR ES SALAAM (1),

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15.
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Marketing communications : contexts, contents, and strategies / by Fill, Chris. Publication: London | New York : Prentice Hall, 1999 . xxiii, 656 p. : 23 cm. Date: 1999 Availability: Items available: CBE DAR ES SALAAM (1),

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16.
Essentials of marketing by Still, Richard Ralph, Publication: Englewood Cliffs, N.J., Prentice-Hall 1966 . v, 186 p. 23 cm. Date: 1966 Availability: Items available: CBE DAR ES SALAAM (8), CBE MBEYA (1), CBE MBEYA (12),

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17.
Basic marketing research : a decision-making approach / by Malhotra, Naresh K. Publication: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2006 . xl, 631 p. : 29 cm.+ Date: 2006 Availability: No items available:

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18.
Marketing channels / by Stern, Louis W., Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1982 . xx, 588 p. : 25 cm. Date: 1982 Availability: Items available: CBE DAR ES SALAAM (1),

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19.
Contemporary retailing / by Bolen, William H., Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1978 . xiv, 518 p. : 25 cm. Date: 1978 Availability: Items available: CBE DAR ES SALAAM (1),

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20.
E-commerce : business, technology, society / by Laudon, Kenneth C., Publication: Upper Saddle River : Pearson/Prentice Hall, 2007 . 1 v. (various pagings) : , Previous ed.: Boston : Addison Wesley, 2003 27 cm. Date: 2007 Availability: Items available: CBE DAR ES SALAAM (3),

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